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Can You Use Someone Else’s Memes, Photos, and Music in Your Advertising? A Marketer’s Guide to Fair Use
Memes, stock photos and trending tracks feel free, but each one belongs to someone. For a marketer the rule is simple: fair use is a defence you raise in court, not a permission you hold, and for advertising it rarely works. If you did not create it, you need a licence. In the US a…
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AI-Generated Content and Copyright: Who Owns the Rights to Generated Texts and Images?
undefined You prompted, the model produced a picture, and you published it. Whether anyone owns that picture is a harder question than it looks. In most major jurisdictions pure machine output has no author, so it has no copyright. We go through what counts as a human contribution, what risks training data brings and what…