- Who it is forAdvertisers, CPA networks, publishers, e-commerce
- FrameworkAdvertising, affiliate agreements, personal data
- JurisdictionsEU and the countries of the campaigns
In performance marketing, legal risks hide in the details: offer terms, disclosure of affiliate relationships, use of data. We build agreements and rules that protect both you and your traffic.
What brings clients to us
What we do
You need agreements between the advertiser, the affiliate network and publishers
We draft agreements with partners, publishers and networks: offer terms, payouts, fraud, liability
You are launching an offer in a regulated niche: finance, iGaming, crypto
We develop the rules of the affiliate programme
You must meet advertising and affiliate disclosure requirements
We review ad materials and landing pages against requirements
You need to document data collection and use: cookies, tracking, consents
We prepare privacy policies, cookie policies and consent forms
You have disputes over payouts, fraud or traffic quality
We support disputes and claims from platforms and counterparties
You work with influencers and need agreements and disclosure wording
We draft influencer agreements and prepare disclosure wording
How we work
- Task reviewWe study your product and business model.
- StrategyWe settle the solutions, timelines and budget.
- PreparationDocuments, contracts and procedures for your task.
- SupportWe stay with you to the result and after launch.
FAQ
Do we need a contract with a publisher if we work through a network?
It is best to have clear terms at every level of the chain: advertiser, network, publisher. They define payouts, permitted traffic sources and liability for violations.
What are the risks of offers in regulated niches?
Advertising of financial services, gambling and crypto is regulated more strictly than ordinary advertising: warnings, audience restrictions and, in some countries, a licence for the advertised operator. We review materials against market requirements.
How do we protect ourselves from fraud and payout disputes?
Through terms that define in advance what counts as quality traffic, how verification works and what happens in case of breach. This makes disputes much easier to resolve.
Shall we discuss your task? We reply within one business day.